Today’s video is an interview Gary did for the Chain Reaction podcast by senior crypto reporter, Jacquelyn Melinek of TechCrunch. He delves into the world of NFTs, Web3, and VeeFriends. Gary shares his vision of creating a universe of characters that teach positive traits and provide real-life utility, such as access to VeeCon.
He discusses the unique opportunities NFTs offer for creators to build and expand their intellectual property, drawing parallels with how characters like Super Mario have evolved over time. Gary also shares his predictions for the future of NFTs, seeing potential in areas like ticketing, contracts, and title insurance.
Acknowledging the challenges many NFT projects face, Gary emphasizes the importance of storytelling and building a connection with the audience. His ultimate goal with VeeFriends is to have a positive impact, promoting positivity and teaching valuable life lessons through its characters. Hope you enjoy!
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Gary is an entrepreneur at heart — he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full-service advertising agency, VaynerMedia which has offices in NY, LA, London, Mexico City, LATAM and Singapore.
VaynerMedia is part of the VaynerX holding company which also includes VaynerProductions, Vayner3, Gallery Media Group, The Sasha Group, Tracer, VaynerSpeakers, VaynerTalent, and VaynerCommerce. Gary is also the Co-Founder of VaynerSports, Resy and Empathy Wines. Gary guided both Resy and Empathy to successful exits — both were sold respectively to American Express and Constellation Brands.
He’s also a Board Member at Candy Digital, Co-Founder of VCR Group, Co-Founder of ArtOfficial, and Creator & CEO of VeeFriends. Gary was recently named to the Fortune list of the Top 50 Influential people in the NFT industry. Gary serves on the board of MikMak, and Pencils of Promise. He is also a longtime Well Member of Charity:Water.
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